A few years back, the big sales pitch was that proprietary digital was about to revolutionize streaming audio.
More than a few players jumped on it with glowing support.
Now it looks like royalty grabbing, subencoding that exploited higher bandwidth for everything but better sound.
'Authentic" meaning they get paid and audiophiles pay the bill for their watermarking.
It seems to me that the entire process was meant to "tell" listeners what sounds good, rather than to have them make their own call.