I got this from Best Buy today:
Dear Best Buy customer,
Our records show that you purchased an HD DVD player from Best Buy™.
Recently, Toshiba announced that they will no longer produce HD DVD players, and movie studios decided they will no longer release new movies in HD DVD.
At Best Buy, we are dedicated to making sure you always have the right technology for you. That is why we will be mailing you a Best Buy™ gift card in the upcoming weeks. If you haven't received your gift card by May 1, please call us at 1-888-BEST BUY (1-888-237-8289).
If you are interested in trading in your HD DVD player and HD DVDs, check out our technology trade-in service at BestBuyTradeIn.com where we will accept HD DVD hardware and software in exchange for a Best Buy gift card based on its market value.
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I did their trade-in estimator and with 7 movies get to about $60. No telling how much the gift card will be for as mentioned above.