Nice.
If you set things up at the venue by attaching the microphones to the antenna before attaching the antenna to the stand, then after attaching the mics you can simply spin the antenna around it's own axis to wrap and un-wrap the mic cable around the ariels as shown in your photo. I started out using the TV antennas that way.
Alternately, you can pre-attach the mics to the antenna, extending the ariels as wide as you plan to use them, and instead of wraping the cables, pull each wire straight and snug and place a small wrap of a gaff tape (like a 1/4" wide strip) just inboard of the end of each telescopic section. That works well for keeping it pre-rigged, yet easily collapsable for stowage and transport. When retracted, the cable will form loose loops at each telescoping section. Extended, the cable will be straight and snug. I do it so the cable is in the horizontal plane of the antenna, rather than suspended underneath it, which minimizes the visual profile. From in front or behind, one cannot really see the cable at all. It's only really visible in profile from underneath looking up.
